Recognized for its concise, easy-to-understand approach, Pride/Hughes/Kapoor's FOUNDATIONS OF BUSINESS, 6E helps students build the solid foundation they need to succeed in today's competitive business world and in their personal lives. Up-to-date coverage presents forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Students study how a nation's economy affects both individuals and business, ethics and social responsibility, small business and entrepreneurship, and the global environment. In addition, new cutting-edge topics examine the impact of social media on business, international business, green and socially responsible business and sustainability. MindTap online personalized learning experience now offers more activities and decision-making exercises.

Part I: THE ENVIRONMENT OF BUSINESS.
1. Exploring the World of Business and Economics.
2. Ethics and Social Responsibility in Business.
3. Global Business.
Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.
4. Choosing a Form of Business Ownership.
5. Small Business, Entrepreneurship, and Franchises.
Part III: MANAGEMENT AND ORGANIZATION.
6. Understanding the Management Process.
7. Creating a Flexible Organization.
8. Producing Quality Goods and Services.
Part IV: HUMAN RESOURCES.
9. Attracting and Retaining the Best Employees.
10. Motivating and Satisfying Employees and Teams.
Part V: MARKETING.
11. Building Customer Relationships Through Effective Marketing.
12. Creating and Pricing Products That Satisfy Customers.
13. Distributing and Promoting Products.
Part VI: INFORMATION, ACCOUNTING, AND FINANCE.
14. Exploring Social Media and e-Business.
15. Using Management and Accounting Information.
16. Mastering Financial Management.
Online Appendices:
Appendix A: Understanding Personal Finances and Investments.
Appendix B: Careers in Business.
Appendix C: Enhancing Union-Management Relations.
Appendix D: Risk Management and Insurance.
Appendix E: Business Law, Regulation, and Taxation.

Recognized for its concise, easy-to-understand approach, Pride/Hughes/Kapoor's FOUNDATIONS OF BUSINESS, 6E helps students build the solid foundation they need to succeed in today's competitive business world and in their personal lives. Up-to-date coverage presents forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Students study how a nation's economy affects both individuals and business, ethics and social responsibility, small business and entrepreneurship, and the global environment. In addition, new cutting-edge topics examine the impact of social media on business, international business, green and socially responsible business and sustainability. MindTap online personalized learning experience now offers more activities and decision-making exercises. UPDATED "WHY SHOULD YOU CARE" AND "INSIDE BUSINESS" FEATURES EMPHASIZE THE RELEVANCE OF TODAY'S BUSINESS ISSUES IN STUDENTS' LIVES. These "Why Should You Care" and "Inside Business" features highlight timely business challenges as they appear at the beginning of each chapter and draw students into the material that follows. UPDATED, COMPREHENSIVE INSTRUCTOR'S SUPPORT INCLUDES REVISED TEACHING TOOLS AND PROVEN TEST BANK. The Instructor's Resource Manual (IRM) features easy-to-navigate layouts and classroom activities for each chapter. The instructor companion site includes the IRM, information about MindTap activities, Test Bank, and two PowerPoint® slide decks for student engagement and lectures. Primarily written and class-tested by the text's authors, the Test Bank contains more than 3,000 items tagged by learning objectives, topic, difficulty, business program (AACSB) outcomes, and Bloom's taxonomy level. UPDATED MINDTAP LEARNING RESOURCES HELP STUDENTS UNDERSTAND AND RETAIN CONCEPTS. MindTap now offers a "Marketing it Relevant" activity for each part to introduce students to topics, new videos from real companies, and practice exam questions in Adaptive Test Prep. In addition, MindTap offers PowerPoint® slides, homework assignments, all-new videos that take students through a "Choose Your Own Adventure" branching activity in "You Make the Decision", Group Projects, Role Plays, and Business Plan Assignments. MindTap decision-making exercises help elevate student thinking. THIS BOOK HIGHLIGHTS THE THEME OF SUCCESS THROUGHOUT WITH AN EMPHASIS ON BEST PRACTICES. Prepare students for career success as they gain important insights into today's best practices for attaining their individual business and career goals. All-new CareerWorks!, Ethics and Social Responsibility Concerns, Going Green, Using Social Media, and Developing Entrepreneurial Skills features highlight success while connecting to important concepts in each chapter. UPDATED "WHY SHOULD YOU CARE" AND "INSIDE BUSINESS" FEATURES EMPHASIZE THE RELEVANCE OF TODAY'S BUSINESS ISSUES IN STUDENTS' LIVES. These "Why Should You Care" and "Inside Business" features highlight timely business challenges as they begin each chapter and draw students into the material that follows. END-OF-CHAPTER VIDEO CASES HIGHLIGHT AN ACTUAL ORGANIZATION SUCCESSFULLY APPLYING THE CHAPTER'S CONCEPTS. Engaging Video Cases in each chapter focus on a successful, real-world company that uses concepts from the chapter content in real-world situations. Accompanying questions encourage students to closely examine the keys to success. ONGOING VIDEO CASE FEATURES GRAETER'S, A SPECIALTY ICE CREAM RETAILER. This intriguing ongoing Video Case at the end of each part offers a unique, first-hand look into one business' day-to-day operations. Students gain a better understanding of the real challenges that today's business owners face. Students also can apply what they learn by analyzing problems, solutions, and actions taken by the retailer. BUILDING A BUSINESS PLAN PROJECT WALKS STUDENTS THROUGH PREPARING A REAL BUSINESS PLAN. This invaluable project at the end of each part guides students step-by-step through the process of creating an effective business plan. FIVE ONLINE APPENDIXES PROVIDE MORE DETAIL ON KEY TOPICS. Appendixes provide in-depth exploration into "Understanding Personal Finances and Investments"; "Careers in Business"; "Enhancing Union-Management Relations"; "Risk Management and Insurance"; and "Business Law, Regulation, and Taxation." These helpful appendices are available on the instructor companion site and at the end of the full learning path in MindTap.